Hi, I’m Michael. As a Toronto-based Lead Product Designer, I specialize in untangling messy enterprise SaaS, subscription platforms, and eCommerce workflows. By embedding AI into the core product journey, I help businesses transform high-friction processes into streamlined, intuitive experiences people actually enjoy using.
I streamline enterprise workflows with notable results.
2.9
hrs
SAVED WITH AI AUTOFILL QUOTING
90
%
FASTER AI COMMISSION STATEMENT PROCESSING
$2
M+
ADDITIONAL CRAVE RETENTION REVENUE
"
Michael is dependable and dedicated…
What makes him unique is his contagious enthusiasm, his outstanding communication skills and his never-ending commitment to supporting the other designers around him.
His ability to guide junior designers through complicated tasks with compassion and understanding makes working with him feel effortless.
MICHAEL PENN
Sr. Product Designer, Bell Media
"
Michael does a great job of taking complex concepts and translating them into practical, user-friendly designs.
He brings a thoughtful perspective to discussions, asks good questions, and is always willing to work through challenges with the team.
I appreciated his ability to balance the technical side of AI with the actual needs of the customer. He is easy to work with, receptive to feedback, and a solid partner…
BRANDON TOMPKINS
Product Manager, EZLynx
"
One of Mike’s greatest strengths is
his ability to think strategically while keeping both business objectives and customer needs at the center of his design decisions.
He consistently brings competitive research, customer insights, and innovative thinking to the table, ensuring that design decisions are grounded in evidence while still pushing boundaries…
SAMANTHA LAWSON
Sr. Product Manager, EZLynx
RECIPIENT OF BELL'S
Excellence & Innovation Award
Recognized for fostering high-performing, cross-functional teams through exceptional collaboration to deliver impactful strategies.