About Me
September 2000
Psychology @ York U
When I dove into the world of human behaviour and motivation I found myself constantly amazed at how much there was to learn about the way people think and act. That experience sparked a lifelong interest in understanding others, shaping how I connect with people ever since.
January 2007
Flight Attendant (Business Class)
I travelled the world for 16 years. Looking back, I feel so lucky to have had that experience. I gained a deeper understanding of people and their cultures—insights that could never be learned from a psychology textbook. These lessons came from empathy, lived experiences, and immersing myself in the cultures and places people call home.
November 2015
Founder @ CALIBER Swimwear
Over time, I felt a growing desire to channel my creativity. Having been deeply involved with swim teams, lifeguarding, and swim instruction throughout my youth, I decided to launch an eCommerce swimwear brand.
This is where my journey in UX and web design began. I built and constantly iterated on my company’s WordPress website. This increased conversions and overall customer satisfaction each rebuild.
I also handled all digital and social media marketing, SEO, photography, videography, editing, graphic design, fabric pattern making, and so much more.
March 2020
Founder @ CALIBER Design
When COVID erupted, my job at Air Canada and orders at my eComm practically stopped overnight as the world sheltered in place and braced for the worse.
COVID’s sudden disruption made me realize that my extensive toolkit had uniquely prepared me for this adversity. I seized the opportunity amid the crisis by working freelance as companies rushed to establish an online presence.
August 2021
Lead Product Designer @ Bell Media
As the lead product designer at Crave, I’ve learned the art of negotiation, presenting key strategic possibilities to senior leadership / C-suite executives, and how to work collaboratively with cross-functional stakeholders to reach common goals.
One of the most rewarding aspects of my role has been mentoring and growing designers. I’ve loved seeing their skills develop and their confidence grow.
Through this experience, I’ve learned so much about my own leadership style—how to inspire, guide, and support my team effectively. It’s been incredibly fulfilling to help others reach their potential while also evolving as a leader myself.
Certifications
Web Accessibility Testing: Screen Readers
Deque University (Web Accessibility)
Some Key Skills:
- Identify Accessibility Issues
- Using Testing Tools
- Screen Reader Usage
iOS Accessibility Features
Deque University (Web Accessibility)
Some Key Skills:
- Understand Voiceover on iOS
- Physical and Motor Features
- Testing iOS Accessibility Features
Form Labels, Instructions, and Validation
Deque University (Web Accessibility)
Some Key Skills:
- Visibility and Proximity of Labels
- Instructions and Required Fields
- Dynamic Forms and Custom Widgets
Designing an Accessible User Experience
Deque University (Web Accessibility)
Some Key Skills:
- Creating Inclusive Designs
- Designing for Cognitive Disabilities
- Embracing Diversity
UX Management: Strategy and Tactics
Interaction Design Foundation
Some Key Skills:
- Hiring and Empowering a UX Team
- Understanding ROI
- Educating Senior Management
UI Design Patterns for Successful Software
Interaction Design Foundation
Some Key Skills:
- Organize Content
- Ensure Minimal User Effort
- Choosing UI Design Patterns
Create High-Fidelity Designs and Prototypes in Figma
Some Key Skills:
- Mockups & High-Fidelity Prototypes
- Organize & Enhance Designs
- Design Critique Sessions
Build Wireframes and Low-Fidelity Prototypes
Some Key Skills:
- Understand Design Fidelity
- Apply Principles of Info. Architecture (IA)
- Create Wireframes and Prototypes